PR For Startups: The Art of the Press Release in 7 Steps
Editor’s Note: Today’s post comes from Conrad Egusa[1], CEO of Publicize[2] and a 500 Startups Mentor specializing in PR and media. PR can be INCREDIBLY important for startups — not only as a one-time bump in growth but also for long-term amplification of your good efforts. Good (positive) PR hits 2 major influence factors[3], social proof and authority, and even bad (negative)...
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